How Business Size is worked out:

  • Number employees that business has
  • Turnover and Profit levels
  • Number of factories, shops or offices
  • Stock Market Value
  • Capital employed or value of assets of the company

Business Size - the EU has a standardised way of measuring size based on the number of employees and turnover or balance sheet value

CategoryEmployeesTurnoverBalance sheet total
Medium< 250<€50m<€43m
Small< 50<€10m<€10m
Micro< 10<€2m<€2m

Factors that affect Business size:

Market size - If a market is small with a limited amount of customers there is less room for companies to grow in that market, which means there will be more smaller businesses than other markets.

Nature of the Product - If a product is technologically or monetarily hard to make than it's more likely for bigger companies to sell it. For example there aren't any small companies that make spaceships as it's a hard product to make compared to more basic products like phone cases.

Ability to access resources - There can be a lack of raw resources available to a company which caps the amount of a product they can produce. This can also include a lack of capital for expansion.

Personal Preference - A business owner may not want to expand their business for person reasons like not wanting the extra stress of having a larger company.

Effect of business size on stakeholders of a business:

StakeholderAdvantagesDisadvantages
Employees-Greater job security
-Could have higher pay
-Could have a trade union if big enough which means better rights
-Feeling remote from decision makers
-May be problems of coordination between employees
Suppliers-Regular orders
-Large orders
-Security
-May be ‘bullied’ into a bad deal
-Overdependence on one big firm can cause problems if business changes supplier
Local Community-Creation of jobs
-Boosts local economic activity
-Community initiatives from large firms
-Possible pollution or congestion around location of business
-Large business may drive local companies bankrupt
Shareholders-Can have a lot higher profits which means larger dividends
-Large firms can gain managerial economies of scale to improve performance
-Can be hard to save a large company if it's beginning to fail due to the size
-Wrong decisions have a much larger impact
Customers-Can be provided with more products
-Economies of scales can mean lower prices for customers
-Business has to treat customers better to maintain national image
-Diseconomies of scale might raise cost which means higher prices
-If business point of contact is a call centre it can seem remote
© Copyright 2020 Michał Stryjski & Holon Media Ltd. All rights reserved.last modified: 19/10/2020